The 15 most Instagrammable vineyards in the world

With myriads of wine producers all over the world, it may well be challenging to decide on an Instagram-worthy vineyard to visit this year. In a bid to help, our team has conducted an extensive internal study, revealing the 15 most picturesque options.

Whether you’re looking to discover Puglia (perhaps the best wine region in Italy), you want to explore breathtaking French vineyards or you’re looking to sample the immaculate wines of Greece, here are the most picture-perfect vineyards according to Instagram hashtag data.

The best vineyards in the world according to Instagram

Based on our research, these are the 15 most Instagrammable vineyards in the world - most hail from the United States.

1. Castello di Amorosa - USA

This thirteenth-century vineyard located in the sunny Napa Valley offers a diverse range of hand-crafted wines.

Number of posts on Instagram: 83,873

Hashtag: #castellodiamorosa

2. Domaine Carneros - USA

A pristine vineyard that is tended to with the detailed care and attention only smaller producers can offer.

Number of posts on Instagram: 43,950

Hashtag: #domainecarneros

3. Herederos del Marqués de Riscal - Spain

Recently voted the ‘Best Vineyard and Winery in Europe’, this organic producer has refined its craft for over 160 years.

Number of posts on Instagram: 40,278

Hashtag: #marquesderiscal

4. Château La Coste - France

The pleasures of wine can be experienced here alongside the most exquisite French art and architecture.

Number of posts on Instagram: 37,690

Hashtag: #chateaulacoste

5. Wilson Creek Winery - USA

This esteemed winery is a jack of all trades, hosting overnight guests, weddings, events and walk-in tastings.

Number of posts on Instagram: 35,680

Hashtag: #wilsoncreekwinery

6. Wölffer Estate - USA

With over three decades of winemaking under its belt, Wölffer Estate is the premier vineyard in New York state.

Number of posts on Instagram: 21,666

Hashtag: #wolfferestate

7. Mission Hill Family Estate - Canada

Mission Hill is an exclusively organic winery located in the mysterious and curiosity-inducing Okanagan Valley.

Number of posts on Instagram: 18,165

Hashtag: #missionhillwinery

8. Marchesi Antinori - Italy

Throughout their six generations of winemaking, the Antinori family has perfected the art of viticulture. They also provide in-villa wine delivery services from their Tormaresca estate to our spectacular villas in Puglia, which we are more than happy to arrange for our guests.

We love Marchesi Antinori’s wines, which feature a robust selection of all colours. Red wine lovers can enjoy mulberries and cherries along with spicy notes of liquorice, cloves and vanilla with the dry and elegant Masseria Maime, while those who prefer a white will fall head over heels for the delicate and elegant notes of lemon, white peach, roses and sage found in the fresh and intense Roycello. Explore our in-villa wine delivery services for the full selection of their delectable wines.

Number of posts on Instagram: 16,948

Hashtag: #marchesiantinori

9. Spier Wine Farm - South Africa

Just a 45-minute drive from Cape Town, this farm welcomes new enthusiasts and experienced sommeliers alike.

Number of posts on Instagram: 11,970

Hashtag: #spierwinefarm

10. Scribe Winery - USA

With a focus on cultivating a healthy link between man and nature, Scribe produces incredible blends and unique varieties.

Number of posts on Instagram: 11,321

Hashtag: #scribewinery

11. Denbies Wine Estate - UK

Famous for their dining experiences, Denbies also gives visitors the opportunity to experience some of the most beautiful scenery England has to offer. 

Number of posts on Instagram: 10,396

Hashtag: #denbieswineestate

12. Oller del Mas - Spain

Barcelona is elevated by this winery, which also offers holistic wellness experiences all-year round. 

Number of posts on Instagram: 9,874

Hashtag: #ollerdelmas

13. Bodega Bouza - Uruguay

This excellent winery in the capital of Uruguay is family run, offering everything from tours and a restaurant to a classic car collection.

Number of posts on Instagram: 9,567

Hashtag: #bodegabouza

14. Bodega Garzón - Uruguay

With a selection of iconic wines, this highly polished vineyard boosts tourism in the country every year.

Number of posts on Instagram: 8,749

Hashtag: #bodegagarzon

15. Château Pape Clément - France

A sea of Instagrammable moments await guests in this breathtaking castle in the immaculate Bordeaux region.

Number of posts on Instagram: 8,552

Hashtag: #chateaupapeclement

The best vineyards in Greece to post on Instagram

Here are the most picturesque wineries across central Greece and its surrounding islands:

1. Manousakis Winery - Crete

The incredible Manousakis is located on the largest of all the Greek Islands, and has proven itself to be the most Instagrammable vineyard in all of Greece.

Number of posts on Instagram: 2,995

Hashtag: #manousakiswinery

2. Venetsanos Winery - Santorini

This perfect winery is delicately carved into the breathtaking natural landscape of Santorini.

Number of posts on Instagram: 2,931

Hashtag: #venetsanoswinery

3. Domaine Sigalas - Santorini

Located in the tranquil vineyard of Oia, tastings at this vineyard happen under vine-covered pergolas that leave visitors in awe.

Number of posts on Instagram: 2,696

Hashtag: #domainesigalas

4. Katogi Averoff - Zagorochoria

Making unbelievable wine is nothing short of a labour of love for the team at Katogi Averoff.

Number of posts on Instagram: 2,318

Hashtag: #katogiaveroff

5. Hatzidakis Winery, Santorini

This small winery-meets-cave produced its first bottle of wine all the way back in the 90’s.

Number of posts on Instagram: 1,433

Hashtag: #hatzidakiswinery

Honourable mention: Moraitis Winery, Paros

Moraitis Winery, located on the stunning island of Paros, is one of our favourites in Greece. Founded in 1910 by Manolis Moraitis, the vineyard has been in the family for four generations and specialises in wines that come from the island’s rare indigenous grapes. If you are interested in touring Moraitis Winery, our team of experts would be more than happy to help you organise a visit or find a luxury villa on Paros perfectly suited to your needs.

Number of posts on Instagram: 569

Hashtag: #moraitiswinery

We partner with a selection of fantastic wineries in Greece, from Lefkas Earth on Lefkada to Goumas and Ambelostrates on Zakynthos. Our team of experts would be happy to help you select one of our favourite vineyards to Instagram on your next holiday to Greece.

The most Instagrammable vineyards in Italy

Italy offers impressive wineries, tastings and accommodation options that are hard to surpass.

1. Marchesi Antinori - Puglia, Tuscany and other locations throughout Italy

Similarly to how the country’s natural beauty inspires wonder, Marchesi Antinori’s local wine selection does too.

Number of posts on Instagram: 16,948

Hashtag: #marchesiantinori

2. Cantine Florio - Sicily

Sicilian wines need no introduction. Neither does Cantine Florio and their magnificent cellar tours.

Number of posts on Instagram: 5,519

Hashtag: #cantineflorio

3. Rocca di Frassinello - Tuscany

Rocca di Frassinello takes hillside wine and grappa production to the next level, with over 90 breathtaking hectares of land to share on your Instagram story.

Number of posts on Instagram: 3,711

Hashtag: #roccadifrassinello

4. Tenute Lunelli - Tuscany

Guided tours through these vineyards and surrounding forests gives visitors a chance to escape and post unrivalled photographs to their Instagram feeds.

Number of posts on Instagram: 3,262

Hashtag: #tenutelunelli

5. Castello di Albola - Tuscany

Albola Castle is an eye-catching winery with a mediaeval feel in the enchanting Chianti Classico hills.

Number of posts on Instagram: 2,859

Hashtag: #castellodialbola

Honourable mention: Barone di Villagrande, Sicily

This prestigious vineyard, which dates back to 1727, deserves an honourable mention for its exceptional wine tours, which we are pleased to offer to our guests. After spending the first part of the tour eating, drinking and exploring at Benati, another winery we love, you will be whisked to Barone di Villagrande. There, you will be shown around the vineyards, winery, amphitheatre and fascinating ancient cellar, which dates back to 1850. The distinctive mountain climate, enchanting neighbouring oak and chestnut forests and magic of the nearby Mount Etna make for a truly unforgettable tour - as does the four-course lunch and accompanying selection of wines.

Number of posts on Instagram: 1,999

Hashtag: #baronedivillagrande

Find the ideal accommodation for your next wine holiday in Sicily or Puglia.

The best French vineyards to post on Instagram

We are pleased to announce the most Instagrammable vineyards in France:

1. Château La Coste - Provence

With four times as many hashtag posts than any other French winery, Paddy McKillen’s truly unique Château La Coste is beyond comparison.

Number of posts on Instagram: 37,690

Hashtag: #chateaulacoste

2. Château Pape Clément - Bordeaux

This superb château offers a one-of-a-kind wine experience that has been seven centuries in the making.

Number of posts on Instagram: 8,552

Hashtag: #chateaupapeclement

3. Château Smith Haut Lafitte - Bordeaux

Wine aficionados will appreciate the perfect selection of red and white wines across 87 hectares of vineyards and forests.

Number of posts on Instagram: 5,949

Hashtag: #chateausmithhautlafitte

4. Château de Pommard - Burgundy

Château de Pommard is an eco-friendly winery that offers private tastings and group experiences overlooking a phenomenal vineyard.

Number of posts on Instagram: 4,069

Hashtag: #chateaudepommard

5. Château La Dominique - Bordeaux

Expect good wine, culture and gastronomy here, in a location adjacent to a UNESCO World Heritage Site.

Number of posts on Instagram: 3,552

Hashtag: #chateauladominique

We offer a selection of fantastic experiences in Corsica to make your holiday one of a kind, from in-villa wine delivery services to cultural guides to help you properly enjoy the island’s local wines.

The most Instagrammable American vineyards

These American vineyards make up a third of the 15 most Instagrammable vineyards in the world:

1. Castello di Amorosa - California

Influenced by Italian-style winemaking, this vineyard produces elegant, well-balanced wines that tourists flock to try every year.

Number of posts on Instagram: 83,873

Hashtag: #castellodiamorosa

2. Domaine Carneros - California

This 138-acre estate in the heart of Carneros takes the sustainability of the illustrious Napa Valley wine region very seriously.

Number of posts on Instagram: 43,950

Hashtag: #domainecarneros

3. Wilson Creek Winery - California

This winery has a restaurant that is nestled between the lush Cabernet grapevines, a herb garden and delicate flower-filled baskets.

Number of posts on Instagram: 35,680

Hashtag: #wilsoncreekwinery

4. Wölffer Estate - New York

Based in the city of Sagaponack, this wine estate has some of the most popular vineyards in all of the United States.

Number of posts on Instagram: 21,666

Hashtag: #wolfferestate

5. Scribe Winery - California

Known for their non-interventionist methods, Scribe is a phenomenal winery in Sonoma, California.

Number of posts on Instagram: 11,321

Hashtag: #scribewinery

If a wine holiday to California or New York is too far afield, why not consider sampling the local wines of the Mediterranean? From exquisite Corsica to magical Mallorca, our team of experts are on hand to help you select the ideal short-haul holiday.

The most Instagrammable British vineyards

There are plenty of British vineyards to visit, but these are the most popular on Instagram.

1. Denbies Wine Estate - Surrey

One of the best known UK wine estates, Denbies is so committed to their craft that they only close three days out of the year.

Number of posts on Instagram: 10,396

Hashtag: #denbieswineestate

2. Llanerch Vineyard Hotel - Rhondda Cynon Taff

The sole vineyard hotel in all of Wales, Llanerch’s woodlands and vines ensnare the hearts of locals and tourists alike.

Number of posts on Instagram: 5,727

Hashtag: #llanerchvineyard

3. Camel Valley - Cornwall

Expect spectacular views of the vineyards from a beautiful sun terrace at this internationally renowned wine farm.

Number of posts on Instagram: 2,599

Hashtag: #camelvalleyvineyard

4. Bolney Wine Estate - Sussex

Celebrating 50 years of wine making in 2022, this winery attracts Instagrammers from all over the country.

Number of posts on Instagram: 2,514

Hashtag: #bolneywineestate

5. Three Choirs Vineyard - Gloucestershire

Bringing a bit of Tuscany and Bordeaux to the British public, this vineyard offers a lush escape like none other in the UK.

Number of posts on Instagram: 2,370

Hashtag: #threechoirsvineyard

Wine holidays in the UK are a fantastic experience. However, there is nothing quite like sipping a crisp white on a warm day in Italy or sampling a robust red on a cool night under the Grecian stars. We would be delighted to help you plan the perfect wine holiday abroad - please contact us at your convenience.

Sample the wines of the Mediterranean with The Thinking Traveller

Travelling to the Mediterranean’s best vineyards requires some planning, as you want to ensure you’ve found the perfect accommodation to relax in after a day of wine tastings and photography. We are pleased to offer a selection of breathtaking home bases that are also perfect for capturing more Instagram-worthy moments. Our luxury villas offer access to some of the most Instagrammable vineyards in the world, as well as other hidden gems in the surrounding areas. Get in touch with our team when you are ready to embark on a new adventure.

Methodology

We started with a seed list of 100 vineyards from World’s Best Vineyards, before searching for them on Instagram and recording the number of hashtags attributed to each. If the search results for a specific hashtag primarily brought up photos of wine bottles, or other random images rather than photos of the vineyard itself, said vineyard was removed from our list. Once we’d compiled our initial list, we searched for hashtags that included both the terms [vineyard name]+vineyard and vineyard+[vineyard name], recording the number of hashtags attributed to each.

To ensure we had accurate representation, we also researched additional sources listing the best vineyards from two top wine producers in the world (Italy and France) and recorded this information. Additionally, we found secondary sources for the best UK, Greek and American vineyards, which we then compared against the previously researched lists and hashtag data.

Data accurate as of March 2022.